Do you track your web traffic? Do you use Google Analytics? If so, there’s something you should know. On July 1, 2023, Universal Analytics properties will stop processing new hits. In preparation for the year ahead, I encourage you to start your move to Google...
WordPress is a Content Management System (CMS). There are several CMS’s out there, with WordPress being the most popular. That is why I have concentrated my efforts on mastering WordPress over the past 10 years. CMS’s offer a way to create a website, automating a lot...
Web servers are what your hosting provider uses to run your websites. Think of it as your “hosting”.Basically, they are computers like the one you work on. They have a CPU and a hard drive.The CPU is the brains of the computer. It’s power is...
Thank you for being a website hosting client. I have recently been asked by a new client:“What happens to my website if you get hit by a bus?” Although I do work with a team of people, the hosting is my responsibility. I want to let you know that our current hosting...
Who wouldn’t? The intent of this newsletter is to help us all succeed. I enjoy analyzing websites and figuring out how to make them work better in order to increase your sales. When I suggest improvements, it’s not primarily to boost my bottom line, but to help...
Can your Website Handle Online Ordering? I recently tried to order takeout food from one of my favorite restaurants. But, lo and behold, there was no way to do that online. I actually had to call them, and since they were pretty busy with dinner, it took a while to...
Boston Web Co has a New Look! Our new website is up and running, and its loaded with lots of bells and whistles. I wanted to showcase what can be done these days with animations. Check it out and let me know what you think. I wanted to share three things to look for...
Its been a while since I tried to prod you to update your website. Well, it’s only getting worse out there…more than half of website traffic is from mobile devices and tablets. If your site is not smart phone friendly (responsive), you could be losing...
I recently found a very cool photo effect where the before and after photos are juxtaposed. You can then compare the 2 versions by moving a slider back and forth. Try it. You can check out more (and larger) examples at Boston Photo Restorations website. If your...
SSL stands for Secure Sockets Layer, and is the standard security technology for establishing an encrypted connection between you and a web server. Your credit card information must be encrypted or else it’s at risk for being stolen. The url starts with...
