Want to Make More Money?

Who wouldn’t? The intent of this newsletter is to help us all succeed. I enjoy analyzing websites and figuring out how to make them work better in order to increase your sales. When I suggest improvements, it’s not primarily to boost my bottom line, but to help...

Online Ordering

Can your Website Handle Online Ordering? I recently tried to order takeout food from one of my favorite restaurants. But, lo and behold, there was no way to do that online. I actually had to call them, and since they were pretty busy with dinner, it took a while to...

Website Tips from the Boston Web Co

Boston Web Co has a New Look! Our new website is up and running, and its loaded with lots of bells and whistles. I wanted to showcase what can be done these days with animations. Check it out and let me know what you think. I wanted to share three things to look for...

Is your website Smartphone Friendly?

Its been a while since I tried to prod you to update your website. Well, it’s only getting worse out there…more than half of website traffic is from mobile devices and tablets. If your site is not smart phone friendly (responsive), you could be losing...

Great Photo Effects

I recently found a very cool photo effect where the before and after photos are juxtaposed. You can then compare the 2 versions by moving a slider back and forth. Try it. You can check out more (and larger) examples at Boston Photo Restorations website. If your...

SSL – Do I Need It?

SSL stands for Secure Sockets Layer, and is the standard security technology for establishing an encrypted connection between you and a web server. Your credit card  information must be encrypted or else it’s at risk for being stolen. The url starts with...

Search Engine Optimization (SEO)

Once you have a website, how do you let people know about it? SEO! Well, you need to start thinking about that before you start adding your content. Do some Google searching using the key words you think people looking for a business like yours will use. When you...

Emails – Which Protocol is for you and your Smartphone?

Now that you receive emails on your smartphones as well as your computer(s), I want to update you on what you need to know about the two main protocols, and how to decide which one to use. IMAP or POP3? Most of you are using POP3, which simply downloads the email from...

WordPress Security Update!

Don’t ignore WordPress Security! Every couple of months, the WordPress software is updated to fix bugs and increase security. It is very important you keep your website updated by installing the latest releases. This is something you can do yourself through your...